Why Funny Is So Often Mistaken for Effective in Advertising and Marketing
Humor is my best friend. We go way back, through years of profound social anxiety being funny has always been my way of handling awkward situations. It breaks the…
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Avoiding the “Client as Enemy” Black Hole
This is touchy subject but it’s something that keeps coming to mind as one of the biggest lessons of my professional career. It’s created a 180 degree turnaround in…
Keep It…
Ben Bos: The Greatest Identity Designer That You’ve Never Heard Of
While wandering around a bookstore in downtown Taipei, I came across this absolute gem of a book. Flipping through the pages I was awe-struck by the amazing work put…
Some Great Quick Creative Thoughts From Daniel Eatock’s Site
” Begin with ideasEmbrace chanceCelebrate coincidenceAd-lib and make things upEliminate superfluous elementsSubvert expectationMake something difficult look easyBe first or lastBelieve complex ideas can produce simple thingsTrust the processAllow concepts to determine…
A Fine Line Between Love and Fear
I was listening to Terry Gross’ Fresh Air interview that she did in 2003 with Maurice Sendak, author of a trilogy that includes Where the Wild Things Are, In…